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ToughLine® 

2025 Graphic Logo

Spire Marketing. Client : Aexcel is a traffic paint supplier. They are looking for one idea for a graphic for their ToughLine traffic paint line.

Deliverables: 1-3 ideas for new graphic logo

Worked with Creative Director & team to create/finalize new idea

CONCEPTS : Football theme

Toughline GraphicIDeas.jpg
Toughline Graphic_R2.jpg

Color Palette 

Revisions & Ideas Round 1 

Revisions & Ideas Round 2

Final Logo

ToughLine_Final.jpg
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