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About me

Hey there, I’m Holly!

I’m a dynamic, multi-skilled designer with a passion for creating designs across a diverse range of media platforms. With a solid background collaborating with agencies, I’ve played a pivotal role in shaping design strategies and delivering innovative, cutting-edge solutions. My expertise includes everything from UI/UX design, concept development, graphic design, social media, animation, illustration, and digital design.

When I’m not immersed in design, you’ll find me savoring coffee at cozy cafes or hanging out with my cat, Binx; I’m an animal lover at heart. I am always on the lookout for fresh opportunities to learn and grow.

Let’s connect and create something amazing together!

Creative Software ​-

Design

Photoshop

Premier pro 

Adobe XD

Illustrator 

Indesign

After effects

Adobe 3D

Dreamweaver

Lightroom

FIGMA

Procreate

Sketch

 

Other 

Asana | ClickUp | Sales Force | Teams | Google Products | Microsoft Office 

Graphic Skills


Logo

Branding

Print 

Packaging

Infographics 

Animation

 

Digital Skills


User Experience 

Wire-framing

User Interface

Prototyping

User Research 

Web Design 

App Design

 

Collaborations

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Spire Marketing
CrossCounty Mortgage
Lake Erie College 

Union Home Mortgage

Cutler Real Estate

Sweet Pete Treats

City Skate Center

Align Design Co

Evolve and Co

Hershey Montessori School

Downtown Painesville Organizaton

Zuul Creative 

 

My UX Process 

Define goals

Purpose: What is the website for? (e.g., portfolio, sales, lead gen) Users: Who is visiting and why

Research
Competitive Analysis: Look at 2–3 similar sites — what works, what doesn’t? User Interviews/Surveys (optional): Ask a few people in your target audience what they expect or need from the site.

Structure & Flow

  • Sitemap: Sketch out key pages (e.g., Home, About, Services, Portfolio, Contact).

  • User Flow: Map how a visitor would get from entry → goal (e.g., landing → view portfolio
     

Wireframes

  • Use low-fidelity wireframes (even paper sketches or Figma frames).

  • Focus on:

    • Clear hierarchy

    • CTA placement

    • Navigation simplicity

Visual Design

Create a style guide: typography, colors, spacing, components. Design full UI in a tool like Figma or Adobe XD. Ensure visual consistency and accessibility (e.g., color contrast, button sizes).

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Prototype & Test

  • Create an interactive prototype in Figma.

  • Test with 3–5 people:

  • Can they navigate?

  • Do they understand your offer?

  • Where do they hesitate?

Build & Launch

  • Export assets and hand off to development or build it yourself (e.g., Webflow, WordPress, Framer).

  • Optimize for:

    • Mobile responsiveness

    • Fast load times​​

My Design Process 

Research
Development of the project, gathering all needs of the design, inspiration.​​​​​​​
↓
Sketch
Always drawing out freeform ideas before adding onto the computer. Consists of mind maps and mini thumbnails. 
↓
Discovery & Concept 
Figuring out the final idea and working my magic. 

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